Fearing legal pot might not live up to the hype, Uruguay now looking at hemp

For all the buzz it’s generating, legalized pot may not live up to the hype. At least not in Uruguay where limits on production and pricing have led one of two producers to diversify into less regulated hemp.

Weeks before selling its first ounce of pot at pharmacies, International Cannabis Corp. is already betting that hemp — a variety of cannabis — will be a much bigger market than selling the psychoactive part of the plant, according to CEO Guillermo Delmonte. Hemp and its…

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